Republican Message Problem- Avoid the Car Alarm Syndrome

As we listen to the debate on health care, cap & trade and other issues, I hope that the Republican message can avoid the "car alarm syndrome."

For those of you that don't remember when car alarms were becoming popular, when a car alarm sounded this sound was not common and you could not help but to check what was going on with that car. Unfortunately, now when a car alarm goes off we often do not even look. We assume that someone brushed up against the car, a loud sound set it off or the owner pushed the wrong button on the remote key. The reason for the alarm (theft protection) was lost in the consistent repetition of alarms going off on a daily basis.

To have a proper debate we need to evaluate both sides of the debate. The information from the Democratic side comes from many different sources (The White House, Congressional Bill sponsors, analysts, etc.). Republicans need to respond in a way that doesn't come across in the same way each time. Americans need to choose and must be careful not to ignore important information that seems at times to be very repetitive.

Republicans - provide information in a way that will not be drowned out by the same "alarms" every day.